Comments on: Rebranding my ass. http://ikeif.net/2008/07/09/rebranding-my-ass/ iKeif.net - Web developer, father, and brewer. Sat, 05 Jun 2010 04:20:35 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: keif http://ikeif.net/2008/07/09/rebranding-my-ass/comment-page-1/#comment-51 keif Wed, 09 Jul 2008 12:22:19 +0000 http://ikeif.net/?p=122#comment-51 That's what I'm afraid AJAX will become (as if it's not all ready) - a catch-all, be-all answer. Kind of like titling yourself "web master" and the other like-wise vague, assumptions being made, catch all titles people use. Web Consultant? Consultant of what? Marketing? Networking? It's just I know I've seen resumes with certain titles/skillsets mentioned (in terms of Master/etc and AJAX and similar buzz-lingo worthy words). I know it's annoying to make the distinction but it is half "our" fault for letting half-assed technical people use lingo they don't understand (and aren't corrected). That’s what I’m afraid AJAX will become (as if it’s not all ready) – a catch-all, be-all answer. Kind of like titling yourself “web master” and the other like-wise vague, assumptions being made, catch all titles people use.

Web Consultant? Consultant of what? Marketing? Networking?

It’s just I know I’ve seen resumes with certain titles/skillsets mentioned (in terms of Master/etc and AJAX and similar buzz-lingo worthy words). I know it’s annoying to make the distinction but it is half “our” fault for letting half-assed technical people use lingo they don’t understand (and aren’t corrected).

]]> By: Andrea Hill http://ikeif.net/2008/07/09/rebranding-my-ass/comment-page-1/#comment-50 Andrea Hill Wed, 09 Jul 2008 11:10:19 +0000 http://ikeif.net/?p=122#comment-50 Aw, I was actually thinking you were referring to your body part... I don't know if JavaScript = AJAX is rebranding. I think most of the people who use the word AJAX (in the form of "I want...") are non-technical, and have no concept that it's related to JS at all. They refer to its purpose (to change the page without refreshing). It's the man behind the curtain: they don't know or care how it's being done, they just want the outcome. Example: you can do AJAXY stuff with JSON. Do you think the UI designer cares it's not actually using XML? Heck no. It's about achieving a desired effect. That being said, yes, "AJAX" on your resume these days probably will make non-technical people more interested, whereas "JavaScript", not so much... Aw, I was actually thinking you were referring to your body part…

I don’t know if JavaScript = AJAX is rebranding. I think most of the people who use the word AJAX (in the form of “I want…”) are non-technical, and have no concept that it’s related to JS at all. They refer to its purpose (to change the page without refreshing). It’s the man behind the curtain: they don’t know or care how it’s being done, they just want the outcome.

Example: you can do AJAXY stuff with JSON. Do you think the UI designer cares it’s not actually using XML? Heck no. It’s about achieving a desired effect.

That being said, yes, “AJAX” on your resume these days probably will make non-technical people more interested, whereas “JavaScript”, not so much…

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